AdaptiveAds, an ad network which focusses on the personalization piece of the spectrum,and built out of Pune, has been acquired by Glam Media. Although the sum is undisclosed, I hope this has been a successful exit - we need some successful exits in the Indian startup domain, for folks to really get excited about working with startups.
The other interesting thing about AdaptiveAds is that they had actually started out by focussing on personalization technology for ad creatives only, and used to be called personiva. Then they rebranded themselves and went ahead to launch an ad network.
http://www.adaptiveads.com
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